How your brand voice can give you authority and dominion over your marketplace Your business carries a very important quality, and that is your brand’s voice. This is almost the “essence” and “core” of any business establishment. Despite how vital a business brand voice is, not all business owners seem to be in touch with…
Ever wanted to create a content calendar? Here are some tips to guide you A content calendar will help you plan, create and organize the content you intend to issue each month, and can be vital in ensuring your content team stays on track. Whether you’re a small or medium business owner, content plays a…
Facebook Lives can form part of a well-balanced social media strategy. In this blog, we explain how Facebook Lives can create a deeper connection to your audience and be a valuable tool to use for businesses. What’s so special about a Facebook Live? In a nutshell, a Facebook Live allows you to broadcast as its…
As a business owner, our primary objective is to acquire new customers. If you don’t have a strategic marketing plan in place, you might be asking yourself how else you can entice people to buy your product or services. Naturally, if you’re new to the market, you’re probably also asking yourself “what should I charge…