Why you need a Facebook Group to grow your business Mark Zuckerberg’s made it clear: Facebook prioritizes community and conversation-building over click-bait and passive consumption of posts. Despite the fact that mobile ads brought in 93% of Facebook’s $15.1 billion earnings in the first-quarter of 2019, they insist that their focus is people over businesses.…
Stop boosting posts! Take control with the Facebook Ads Manager Do you often boost posts from your Facebook page? We get it, it’s tough to compete in the digital landscape when your competition always seems to be one step ahead. What with so many concepts, techniques, and options online to improve digital marketing, it’s understandable…
16 Digital Marketing FAQ 101: Your questions answered Digital marketing is a unique niche and often requires a technical mind. As an entrepreneur or business owner, no doubt you are excited about using digital marketing to grow your business. We thought it would be great to do a special post to cover some of the…
Lead Magnets: What are they and how can they work for you and your business? Here’s all you need to know When it comes to marketing, entrepreneurs always have to be innovative and “think outside the box” to be a step ahead of their competition. If you are a small business owner, then you’re already…
Instagram TV is a great way to build your brand on social media IGTV is the “new way to go” when building your audience and business brand. Not only will it help you reach a larger audience, but also, help you to keep your existing audience “tuned in” to all that is new and happening…
Make your content go further with these simple hacks Do you repurpose your content for Social Media or other platforms? Content plays an integral role in the marketing process and the better the content for your viewers the higher your chances of conversion and sales. However, it’s extremely time-consuming to create and if you are…
How to write headlines that stand out What’s the ONE thing you need to get your content read? You guessed it! A great headline. The hardest part about content creation isn’t the writing part, it’s getting what you’ve carefully written read by your audience. If you’re good at producing fantastic content and you feature “ace”…
Marketing Lingo 101: Key Marketing Terms Have you ever been confused by marketing terminology? Every market or niche has its own jargon or lingo used to describe things. In the digital marketing space, often we take for granted that everyone automatically understands what we are talking about. We’ve created this post to help our readers…
See which Facebook Ads are running and level-up your ad strategy The Facebook Ad Library is here! In an effort to be more transparent, Facebook has launched a new feature that allows you to see exactly which ads are being shown. The aptly-named Facebook Ad Library is a one-stop destination for all active ads currently…
30 blog post ideas to get your creative juices flowing. As a business owner, you have a lot more to deal with than just customers and sales. You also have to be constantly marketing your business and a big part of this is content creation. But where do you find great ideas for blog posts?…