How to form strategic connections. Networking plays a vital part in boosting your business, sales, and getting the exposure you need to thrive even more. In a nutshell, it can be defined as being the “living” advertisements for other businesses within the same network. Entrepreneurs come together with a common goal and that is to…
And why your business needs to be using both Social media marketing is fast converting the way we showcase our business to the rest of the world. It is a source of interaction between customers and prospects as well as increasing the opportunity to generate valuable leads at an affordable rate. So, with all the many…
Key Signs That You Need To Change Your Facebook Ads Are your paid Facebook Ads suffering and not drawing in as many clients as they should? Does it feel like your advert isn’t working at all? If these are the questions you’ve been asking yourself, then it’s probably time to update your Facebook advert and…
Why you need to leverage Social Media to enhance your business Social media is essential to get your company, products and services visible to the online world and your potential customers. While young millennials are early adopters and leveraging every platform to their advantage, serious business owners might have dismissed social media as being irrelevant.…
A great marketing agency is able to run campaigns to create brand awareness, leads and sales. This blog examines what you should look for when hiring a marketing agency. Before delving into how to choose the best agency for your business, let’s first discover why digital marketing is so important. How digital marketing can benefit…
Every business needs a workforce to drive the company forward. Without dedicated and talented staff, you will find it impossible to expand your horizons. As an entrepreneur, trying to fulfil every function is impossible and your business will suffer. Finding the right team to match your business needs, however, can be difficult. This blog aims…
Facebook is one of the best and most widely used social media innovations of the 21st century. Over the years, the network has grown massively, connecting millions of people every day. Most of us use it for our social media updates and sharing, pastimes and as a means of connecting with friends and family. While…
“Adding Value” – What does this even mean? You may have seen the word “value” and the instruction to “add value” in many content creation posts. This blog explains what value is, and how you can best provide value to your audience and potential customers. As simple as it may seem, content plays a crucial…
When we think of a sales letter, we think of someone trying to sell something in the form of digital marketing such as emails or something through social media. But what is a sales letter and how is it relevant in your marketing strategy efforts in the marketing world as we know it today? Most importantly, how…
In digital marketing, Search Engine Optimization (SEO) plays a crucial role in helping business websites to rank higher within search engines. In this age of major digital marketing competition, you cannot afford to exclude the basics of SEO, whether you own a new business or if you are already thriving as a successful entrepreneur. While…