digital marketing concepts

12 Key Digital Marketing Concepts for your Business

Digital marketing has taken the world by storm and because of its on-hand, and innovative nature, it’s making entrepreneurs able to do more (for less). The internet has revolutionized how business owners and everyday people can reach a target audience and communicate over a wider scale. Promoting your business online can seem intimidating because there…

FI 10 Small Business Tips

10 Tips For Social Media Marketing For Small Local Businesses In South Africa

Being a small business owner often leads to having less “accessibility” because often SEMs don’t have as much capital as larger businesses do. However, you can create more exposure for your business and connect with your customers through social media in many cost-effective ways. Social media has so many benefits and one of these fantastic…

Benefits of social media

Social Media benefits for your business

Why you need to leverage Social Media to enhance your business Social media is essential to get your company, products and services visible to the online world and your potential customers. While young millennials are early adopters and leveraging every platform to their advantage, serious business owners might have dismissed social media as being irrelevant.…