misconceptions business owners

The Top 5 Digital Marketing Misconceptions of All Time

How these marketing misconceptions can affect your business With all the responsibilities of being a business owner, it’s easy to develop certain misconceptions about digital marketing. The field is ever-changing, and you might find yourself believing something that is not, in fact, true. Today we’re looking at the 5 top digital marketing misconceptions and showing…

digital marketing concepts

12 Key Digital Marketing Concepts for your Business

Digital marketing has taken the world by storm and because of its on-hand, and innovative nature, it’s making entrepreneurs able to do more (for less). The internet has revolutionized how business owners and everyday people can reach a target audience and communicate over a wider scale. Promoting your business online can seem intimidating because there…

Benefits of social media

Social Media benefits for your business

Why you need to leverage Social Media to enhance your business Social media is essential to get your company, products and services visible to the online world and your potential customers. While young millennials are early adopters and leveraging every platform to their advantage, serious business owners might have dismissed social media as being irrelevant.…