Do Facebook Ads Still Work? It’s no secret that digital marketing has become a staple in business growth and expansion. And while many platforms have come and gone, Facebook Advertising has (in past years) proven to be the most effective way to reach your target audience. But does that still hold true in 2022? In…
How to manage your time and attention as a business owner Every year we choose a Word of the Year to anchor our focus and drive our business forward. For 2022, we’ve chosen the word “Balance”. As a business owner, it can be tough to cope with the various demands of your life. On one…
Does your About Page need a revamp? The goal of an About Page is to help readers understand who you are and what drives your business. When potential clients visit your website, they want to feel like they can trust you with their money or time (even if it’s just for five minutes). You want…
Simply put, if you work on customer retention, you’ll make more money As an entrepreneur, you know the importance of customer retention. It’s not enough to have a catchy product or service – you need to keep your customers happy and coming back for more. This blog post is about 12 of the best customer…
How to create your brand to stand out If you want your business to stand out from the competition, you’ll need a strong brand. Your brand is the way that others perceive you and how they know what to expect from your products and services. But creating a powerful brand isn’t an easy task –…
You don’t need more time, you need to be more productive Today’s entrepreneurs are faced with the challenge of being both successful and extremely busy. In fact, we often confuse being busy with being productive. While these two may seem very close or virtually the same, the truth is, they’re lightyears apart. Being crazy busy…
10 Search Engine Optimization tips that are so easy, your kid could do it The importance of Search Engine Optimization (SEO) cannot be overstated. Not only is SEO the key if you want to rank higher in search engines like Google and Bing, but it also helps businesses attract more customers. This post outlines 10…
Learn how to embrace change in your business Do you want to know what the difference is between a company that’s successful and one that isn’t? It all comes down to change. If you’re not open to change, then your business will be stagnant. You need a certain degree of flexibility in order for your…
Cultivate a CEO Mindset if you want your business to succeed What does it take to succeed as an entrepreneur? We believe you need to cultivate a CEO mindset. In today’s entrepreneurial world, there is no time for egos or personal agendas because the competition is fierce and it never sleeps. You have to be…
Use these quotes to find motivation for all things marketing! Sometimes it just takes a boost of motivation and encouragement from others to help you know that you’re on track with business. As an entrepreneur or small business owner, it’s not always easy to juggle work-life balance and succeed. Some days are great, and others…